1.1 About the talk
Speaker: Marcello ('Maro') A. Gómez-Maureira Lecturer (Media Technology MSc) at
Instituion: Leiden Institute for Advanced Computer Science (LIACS)
Marcello Gómez Maureira
1.2 Key Takeaways
In a nutshell: Snippets of thoughts I took from the talk itself
- Hype cycle "Everything will be VR"
- VR for psychology: After all it turned out, VR more interesting for medical appliances / psychological treatment - e.g. fake airplane situations against fear, help with isolation e.g. during corona time
- Main value lays is in triggering emotions by design
- Things can be achieved with basic technology, not necessarily need to be digital
- Used in Albert Heijn case to find out where people look at
- Ocolus Rift is just a phone screen
- Make sure to bring the experts to the team (color blindness etc)
- HTC Vive has sensors to check where people are in the room, but is restricted to the scale of the room. However by applying the trick to use circular rooms, iit is possible to expand it more and more
- Make research publicly available: Research conducted in a corporate project scope should be accessible so it's not lost when company e.g. goes bankrupt
2.1 My personal highlight project:
Select which of the presented projects you find most interesting in a technological sense
During his talk, Marcello brought up many examples in the VR space, especially about opportunities regarding psychological treatments during the corona-crisis, which are indeed interesting to analyse for the upcoming VR challenge (Challenge 1 : AR/VR - The immersive jacuzzi with benefits ) as well.
For now however I picked the Albert Heijn retail VR example, as it relates to my personal background (as explained later in 4.6).
From: https://business.techpulse.be/nieuws/259517/albert-heijn-test-bezorging-binnen-kwartier/